DEALER HEALTH IS INDUSTRY HEALTH
Michael Maledon, President Elway Powersports
NCMDA SPRING FLING
State Dealer Meeting
OVERLAND EXPO
Dealers Branch Out
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News
RideNow believes they are the largest powersports retail group in the United States… and with nearly 50 multiline dealerships and 12-15 Harley stores (hard to keep track of the consolidated number) in the RideNow family, who are we to argue?
Following on the heels of positive Q1 financials, RideNow announced a significant expansion of its borrowing capacity with Wells Fargo on May 18.
“Dust is on a mission to get people out riding more,” noted Dust Moto founder Colin Godby when he launched the eMoto line.
The latest Find It Now success story starts at the local dealership and ends up with a Harley finding its way back to the rightful owner.
After a year of planning and development, Central Powersports Distribution (CPD) and YCF have officially launched their strategic partnership, and brought in industry pro Robert Arnold to ride herd on the Texas-based team.
Shifting Gears
After a year of planning and development, Central Powersports Distribution (CPD) and YCF have officially launched their strategic partnership, and brought in industry pro Robert Arnold to ride herd on the Texas-based team.
Can you hear me now? Former Cardo exec Jamie Cheek continues to climb the ladder at HISUN Motors USA.
Continuing its proven policy of promoting from within, National Powersport Auctions (NPA) elevates Tristen Poston to General Operations Manager of its Sacramento facility.
Head hunter hired: Specializing in talent searches for Powersports, Marine and RV companies, V20 Recruiting + Consulting has helped themselves to recruiting pro Louis Dodaro
Promoting from within, National Powersport Auctions (NPA) has elevated long-time team player Brad Maxon to Regional Operations Manager.
FOUND IT! SPORTSTER NOW BACK HOME The latest Find It Now USA, LLC success story starts at the local dealership and ends up with a Harley finding its way back to the rightful owner. Midday on April 20, 2026, a customer contacted the FIN Theft & Recovery Team after receiving a motion detection alert via text regarding their 2015 Harley-Davidson XL1200. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/found-it-sportster-now-back-home/
ASHES TO ASHES, DUST TO… LIVEWIRE “Dust is on a mission to get people out riding more,” noted Dust Moto founder Colin Godby when he launched the eMoto line. “We care about shared riding experiences, not race wins. We are American Electric Moto.” Now that mission — and the performance eMoto bike — becomes part of the LiveWire portfolio. On May 19 LiveWire announced it acquired the assets of Dust Moto and was entering the off-road market. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/ashes-to-ashes-dust-to-livewire/
#DEALER NEWS: WHITE’S UNDER NEW OWNERSHIP One of the most storied Harley-Davidson dealerships in history has changed hands and teamed up with another area icon as White’s Harley-Davidson and White's Iron Valley Harley-Davidson announced new ownership on May Day. The 1993 Top 100 Dealer of the Year, White's has been family owned and operated since 1953 when J. Herman White and his wife, Marion, started the business in a Lebanon garage. Marion joined Joe and Donna White for their Dealernews cover. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/dealer-news-whites-under-new-ownership/
In Case You Missed It
MotoAmerica commemorates “50 Years Of Superbike Racing” as the 2026 season kicks off at Michelin Raceway Road Atlanta this weekend.
American Honda has announced the launch of its “HRC Performance Shop” pilot program with three well known dealerships picked to provide proof of concept.
More than 1 million hands-on demos delivered since 2021.
“We set a plan, we exceeded it, and we did it profitably,” exclaims Stark Future founder Anton Wass.
Shocking news from Zero Motorcycles: As the company celebrates its 20th anniversary, the European-based team welcomes Jarno Middelbosch as the new Senior Director of Global Marketing.
