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DEALERNEWS

Serving Dealers. Strengthening The Industry. Securing The Future.

SEMA EXHIBITOR SUMMIT

#SEMAPower Welcomes Powersports

INDIAN VS. HARLEY

Dealers Weigh In For Heavyweight Bout

News

07/15/2026

The National Powersports Dealer Association (NPDA) has opened Early Bird registration for DealerConnect 2026 presented by AppOne.

“Canada has always been an important market for Rabaconda, and we’re excited to partner with Royal Distributing to reach riders north of the border,” says Jackson Halsmer, Global Marketing Manager of the motorcycle tire changing tools leader.

Just in time for Sturgis, Harley-Davidson rolls out its stripped down, sub-$18,000 softail, dubbed Deadwood.

The Sturgis Motorcycle Museum & Hall of Fame has an action-packed agenda for the 2026 Sturgis Rally.

Shooting Starr! “I am very happy and excited to announce that I have officially joined Yamaha Motor Finance Corporation (YMFC), as Director of Global Communications,” announces industry icon Bob Starr.

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Shifting Gears

07/15/2026

Shooting Starr! “I am very happy and excited to announce that I have officially joined Yamaha Motor Finance Corporation (YMFC), as Director of Global Communications,” announces industry icon Bob Starr.

Just in time for SEMA’s Powersport Pavilion roll out, Turn 14 Distribution is expanding its powersports outreach with the addition of Garrett Comer, Outside Territory Manager for the key Arizona and California territories.

Arctic Cat adds long-time BRP regional sales director Avi Laub to head sales.

Following a distinguished career spanning nearly 30 years with the company, Mike Ballweber, president of Doosan Bobcat North America, Inc., is stepping down effective July 31.

Let the good times roll! Kawasaki Motors Corp., U.S.A. welcomes Eiko Kirino as President effective immediately.

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Recent Issues

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Videos

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EARLY BIRD GETS THE DIScount! The National Powersports Dealer Association (NPDA) has opened Early Bird registration for #DealerConnect 2026 presented by AppOne. The association’s annual confab comes back to Columbus, Ohio, September 20-21, 2026 at the Hilton Columbus Downtown… and they want dealers to bring a friend. Subscribe To #Dealernews To See The Full Story: https://dealernews.com/Home/post/early-bird-gets-the-discount/

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#GuessWhere Gus is?

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The #Rode2SEMA starts here.

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#GuessWhere Dealernews is now? #700Credit on countering dealership fraud at the front door!

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The game is changing! #happybirthday David Gatti! https://www.youtube.com/watch?v=VS1LRlyVRY0

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Come for The SEMA Show, stay for the party! #SEMApower #Rode2SEMA

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#GuessWhere Gus is?

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In Case You Missed It

06/12/2026

Need a blast from the past on this Flash Back Friday? H-D’s Super Glide launch video is live on h-d.com and YouTube.

The members of the National Powersports Dealer Association (NPDA) Harley-Davidson Council represent Harley-Davidson dealers across the United States who are committed to serving riders, supporting our local communities, and strengthening the future of the Harley-Davidson brand.

Attention Dealers: Turn 14 Distribution has added Elektric Offroad Designs to its line card.

Billing it as “The Panhandle’s Premier Powersports Destination”, RideNow rolled out its new flagship facility for Florida: RideNow Tallahassee.

Sales pro Reid Douglas says “after 12+ years at VerticalScope, a very meaningful chapter of my career has come to a close.

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