Sherco USA continues to show it is serious about changing its trials-only reputation by announcing both Steward Baylor Jr. and Grant Baylor for the FactoryONE Sherco team.
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Sherco USA Chief Marketing Officer, Bryan Kraham talks about dealer support and expanding Sherco's teams in 2020 in part II of his Dealernews Live interview.
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Formed in 1999, Sherco USA originally focused on Bultaco and Sherco-built trials bikes.
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Looking for new opportunities and new motivation, Cody Webb joins the FactoryONE Sherco team.
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