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12/05/2025
Zero Motorcycles has announced a major leadership transition.

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12/03/2025
While the bombshell dropped that Sullivans had sold to LeMans Corp. and the rockets’ red glare announced Joe Rocket was reuniting with its Canadian roots, Parts Unlimited continued its hiring spree.

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11/28/2025
Prior to picking up Sullivans, Parts Unlimited added to its rep force. Tim Queen is now calling on dealers in the Central East Region covering southern Pennsylvania and West Virginia.

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11/26/2025
On the eve of AIMExpo, SSR Motorsports added an AMA Hall Of Famer to the roster.

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11/21/2025
Citing a need to restore confidence in the company, KYMCO USA, Inc. has brought in a couple familiar faces. Frank Yang stepped up as Interim CEO effective October 30, 2025, marking a renewed commitment to the brand’s future in the United States. Yang’s order of business was to bring back former KYMCO USA Vice President Joe Wofford — AKA “KYMCO Joe” — as the new Senior Vice President.

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11/14/2025
While Triumph was busy showing off more than 30 new models and updates to its motorcycle line-up at EICMA, they were busy bolstering the U.S. team.

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11/12/2025
Discovering the Denago difference! Industry veteran John Lawson joins Denago Powersports as its new Parts & Services Manager.

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11/04/2025
Piaggio Group Americas added industry veteran Shahin Alvandi to the team just in time for EICMA. Alvandi stepped in as the new West Coast Regional Sales Manager.

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10/29/2025
Let the good times roll! Industry veteran Paul Riffle’s journey has taken him from eCommerce pioneer to the OEM ranks.

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10/23/2025
Land use advocate and long-time go-to guy at the dealership level Ted Cabral brings decades of powersports experience to the ZiiDMS team.

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