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Yamaha News

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07/01/2025
As part of its ongoing Outdoor Access Initiative program, Yamahas joined Jay Leno to present a UMAX Rally to Burbank PD’s motorcycle training unit.

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06/18/2025
Bobby J’s Yamaha of Albuquerque, New Mexico, is the latest recipient of Yamaha Financial Services “Apex Award”.

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06/13/2025
“Yamaha continues to support a range of projects that address challenges to outdoor recreation, and we’re eager to partner with those who share our passion for building and protecting access to the spaces we all enjoy,” notes Steve Nessl, Yamaha Motorsports marketing director.

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05/21/2025
Warhorse Camp Hill, a premier powersports dealership in South-Central Pennsylvania, announces the addition of Triumph Motorcycles to its already extensive lineup.

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04/02/2025
For the first time, Yamaha’s Outdoor Access Initiative has partnered with Yamaha Rightwaters to extend its impact beyond land-based projects to include sustainable access to public waters.

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03/28/2025
Oh Canada? James Matthews has assumed the helm as President of Yamaha Motor Canada.

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03/26/2025
Shout out! Yamaha Financial Services recognizes Cycle Springs Powersports as its inaugural Dealer Spotlight.

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03/19/2025
Aligning its house brands with its distribution efficiency, ProTaper raced into Q1 with a pair of big events.

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12/13/2024
One of the largest motorcycle retailers in the Midwest, iMotorsports has added Yamaha motorcycles to its family of brands.

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12/06/2024
The giant INTERMOT trade show kicked off the 2025 German bike scene in a big way on Wednesday.

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