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AIMExpo News

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MORE SHOCKING NEWS: BRP BRINGS ELECTRIFYING NEWS TO AIMEXPO

09/23/2025
“Electrification is transforming how we all do business,” notes David Baker, BRP’s Vice President & General Manager, North America. “We’re committed to sharing what we’ve learned and collaborating to make sure our industry stays ahead of the curve.”

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FEATURES AND BENEFITS:

09/10/2025
Tune into this video hosted by Cinnamon and Andre to get dialed in for the upcoming AIMExpo.

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#GUESSWHERE DEALERNEWS IS NOW?

09/04/2025
All roads lead to Milwaukee this week… at least for North American dealers, 300+ vendors, motorcycle industry icons and even our friends from AIMExpo/MIC and the National Powersports Dealer Association. Dealers will be treated like royalty, of course, with discounts at vendor booths and live training on the showfloor.

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BACK TO SCHOOL SPECIAL!

09/03/2025
Since September is back to school time, AIMExpo has announced a “back to school” special of its own.

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DENAGO IS GEARING UP FOR EVENTS

08/29/2025
Instead of rolling off the throttle with the signing of RideNow, Denago is grabbing a hand full of throttle!

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OEM UPDATE: THE GREAT X-CAPE!

08/27/2025
Andiamo! Vai, vai! Venerated Italian brand Moto Morini is on the gas!

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LEMANS LOOKS TO AMP UP AIMExpo & DRIVE MIC DEALER MEMBERSHIP

08/20/2025
“At LeMans Corporation, we’re stepping up to ensure the powersports industry thrives,” said Paul Devine, Vice President of Sales & Marketing, LeMans Corporation.

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LET’S LIGHT THIS CANDLE!

08/13/2025
For the first time ever, AIMExpo will run alongside the kickoff of the 2026 Monster Energy SMX World Championship and Round 1 of the Monster Energy AMA Supercross season, bringing together two of the industry’s most iconic events for one unforgettable week in Anaheim.

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AUCTION ACTION AT AIMEXPO 2026

07/17/2025
Don’t threaten us with a good time for a great cause! National Powersport Auctions will once again host “Auction For A Cause” — a live fundraising event supporting youth programs, injured athletes, and families facing pediatric brain tumors — at AIMExpo 2026.

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LOOKING TO PUT YOUR BUSINESS ON THE MAP?

06/27/2025
AIMExpo — North America’s powersports tradeshow — showcases the latest motorcycle, ATV, UTV and E-Power vehicles, parts, accessories and related business services… but you already knew that!

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