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08/28/2025
In June, MIC sent comments to the U.S. Bureau of Industry and Security (BIS) outlining the detrimental impact the tariffs would have and asked that motorcycles, all-terrain vehicles, and recreational off-highway vehicles not be captured.

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08/27/2025
Now that she has returned from her ride to Sturgis, founding National Powersports Dealer Association Board Member Gail Worth says it is time for DealerConnect… and for dealers to connect with each other.

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08/27/2025
RideNow Pushes Them Past 100

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08/27/2025
Andiamo! Vai, vai! Venerated Italian brand Moto Morini is on the gas!

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08/27/2025
Most recently Vice President of SW-MOTECH USA (and still Management Team Member for Women Riders Now), Sarah Schilke announces her latest industry gig.

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08/26/2025
What bike did incoming CEO Artie Starrs buy from Maverick Harley-Davidson?

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08/26/2025
On August 25, Harley-Davidson announced the sales of “residual interests in securitized consumer loan receivables” to KKR, a leading global investment firm, and PIMCO, a global leader in active fixed income.

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08/22/2025
From 50cc minibikes to 3,000cc streamliners — and even eBikes — the fastest motorcycles in the nation will fulfill the need for speed at the Bonneville Salt Flats in Wendover, Utah, during the AMA Land Speed Grand Championship, August 23-28.

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08/22/2025
Despite headcount reduction and other cost-cutting measures, the Company’s consolidated net loss was $18.8 million for the second quarter 2025, compared to $24.8 million in the same period prior year, offset by a decrease of $2.7 million of non-operating income related to the change in fair value of the outstanding warrants as of June 30, 2025 and a decrease of $1.3 million in interest income as compared to prior year.

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