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STURGIS MOTORCYCLE MUSEUM & HALL OF FAME GETS A BUMP

09/12/2025
The Sturgis Motorcycle Museum & Hall of Fame reports that the 2025 Rally was its most successful to date, with record-breaking attendance, sales, and community support.

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DEALER NEWS: WINDY CITY GROUP SOLD

09/12/2025
Windy City Motorcycle Company, one of the largest Harley-Davidson dealership groups in the Midwest, has been bought by “legendary” leaders Marc Ingwersen and Jerry Carillo, owners of Legendary Harley-Davidson Dealer Group.

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FIM PULLS THE PLUG!

09/12/2025
MotoE Championship Paused, But Ducati To Persist With EV Development

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DEALER NEWS: FAMILY AFFAIR

08/26/2025
What bike did incoming CEO Artie Starrs buy from Maverick Harley-Davidson?

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PACK YOUR BAGGERS!

08/15/2025
Harley Is Going On Global Road Trip

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BRIDGESTONE ROLLS INTO WPS 

08/15/2025
Back on August 1, Bridgestone announced Western Power Sports (WPS) would begin distribution of Bridgestone street and off-road MC tires through its multiple distribution centers.

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BAGGERS ARE BACK AT VMD!

07/17/2025
“Fans loved the thrill of seeing these roaring racing machines take to the track last year,” exclaims Bagger Racing League founder Rob Buydos.

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SHIFTING GEARS

07/09/2025
The color of money? “I’m excited to share that I’ve joined Kawasaki Motors Retail Finance as Sales Manager of Retail Finance,” says longtime sales pro Jason Walling.

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SUZUKI GOES BACK TO THE FUTURE WITH A PAIR OF RETRO RIDES

07/04/2025
July 4th marked the launch of a pair of retro variants: The GSX-8T and GSX-8TT offer “spirited sport riding with a relaxed posture and rider-focused features,” states the July 4th bombshell bike drop.

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CHANGE THE GAME – KAWASAKI’S FIRST HYBRID

04/22/2025
The World’s First Strong Hybrid Motorcycles

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