SUBSCRIBE TO DEALERNEWS
Search
Facebook-f X-twitter Instagram Youtube

MIC News

CATEGORIES

#GUESSWHERE DEALERNEWS IS NOW?

09/04/2025
All roads lead to Milwaukee this week… at least for North American dealers, 300+ vendors, motorcycle industry icons and even our friends from AIMExpo/MIC and the National Powersports Dealer Association. Dealers will be treated like royalty, of course, with discounts at vendor booths and live training on the showfloor.

Read More >

BACK TO SCHOOL SPECIAL!

09/03/2025
Since September is back to school time, AIMExpo has announced a “back to school” special of its own.

Read More >

INDUSTRY RESPONDS TO TARIFFS

08/28/2025
50% Tariffs Hit Entire Industry: MIC’s Strategy To Protect Powersports Businesses  

Read More >

THE IMPACT OF TARIFFS

08/28/2025
How Expanded Tariffs on “Derivative Products” Will Raise Prices  

Read More >

WHAT IS THE MIC DOING ABOUT TARIFFS

08/28/2025
In June, MIC sent comments to the U.S. Bureau of Industry and Security (BIS) outlining the detrimental impact the tariffs would have and asked that motorcycles, all-terrain vehicles, and recreational off-highway vehicles not be captured.

Read More >

LET’S LIGHT THIS CANDLE!

08/13/2025
For the first time ever, AIMExpo will run alongside the kickoff of the 2026 Monster Energy SMX World Championship and Round 1 of the Monster Energy AMA Supercross season, bringing together two of the industry’s most iconic events for one unforgettable week in Anaheim.

Read More >

SHIFTING GEARS: HEADLINE NEWS!

05/28/2025
Extra, extra, read all about it! Lifelong motorcyclist, MSF-certified RiderCoach and former reporter, Andria Yu is the new Vice President of Communications for the Motorcycle Industry Council, Motorcycle Safety Foundation, Recreational Off-Highway Vehicle Association and Specialty Vehicle Institute of America.

Read More >

RIDE REPORT

05/08/2025
Powersports Leaders Confident Despite Q1 Decline

Read More >

SPEAKING OF MOTORCYCLE SAFETY…

05/02/2025
It is time to #SeeMotorcycles “As part of our plans for Motorcycle Safety Awareness Month, the Motorcycle Industry Council and Motorcycle Safety Foundation will again be using the hashtag #SeeMotorcycles to spread our safety messages,” explains Andria Yu, Director, Media Relations.

Read More >

ICYMI TARIFF TALKS NOW ONLINE

04/24/2025
The tariffs have placed the powersports industry in turmoil… but is the sky really falling?

Read More >

Subscribe to Dealernews

By submitting this form, you are consenting to receive marketing emails from: Dealernews. You can revoke your consent to receive emails at any time by using the SafeUnsubscribe® link, found at the bottom of every email. Emails are serviced by Constant Contact