BRP – Dealernews

SHIFTING GEARS

12/20/2024

Tags: Bernard Guy, BRP

BRP visionary Bernard Guy has announced his retirement from the company he has called home for the past 4 decades.

BRP TO JETTISON MARINE DIVISION

10/18/2024

Categories: Personal Watercraft
Tags: 2025 Alumacraft, Accessories, Apparel portfolio, boats, BRP, Club BRP, Engine, Manitou, OEM, Original Equipment Manufacturer, Parts, Powersports Year-Round Products, Quintrex, Savage, Seasonal Products, Stacer, Telwater, Yellowfin

Word comes that BRP Inc. is “initiating a process for the sale of its Marine businesses” including boats, parts, accessories and apparel.

BRP BY THE NUMBERS

09/11/2024

Categories: ATV, Personal Watercraft, Side By Side
Tags: 2025 Alumacraft Competitor, BRP, Can-Am Canyon 3-wheel vehicle, Can-Am Maverick R Max SSV, Can-Am Outlander 850 Can-AM 1000R ATVs, Sea-Doo FishPro Apex, Sea-Doo Switch Fish pontoon, Trophy boat

Coming into Club, there was a mix of anticipation for new product lines and trepidation that some of the existing product in inventory was getting a little long in the tooth.

HAY DAYS HERO

09/11/2024

Categories: Snowmobile
Tags: Club BRP, Hay Days, MXZ-600 RS Snocross Racer, Sno Barons, Snowmobiles

Hot on the heels of Club BRP in California came the annual Hay Days heroics.

CAN-AM MOTORCYCLES RETURN

08/20/2024

Categories: Electric
Tags: BRP, Can-Am, Can-Am Origin electric motorcycle, Can-Am Pulse electric motorcycle

Targeting Global eMotorcycle Market

SHIFTING GEARS

08/09/2024

Industry veteran Steve Christian has discovered the Denago Difference: He joins Denago PowerSports Sales Team effective immediately.

ALL ROADS LEAD TO STURGIS

07/31/2024

Categories: Street

American Flat Track and the City of Sturgis have teamed up to take over the town with the Progressive Insurance Sturgis TT Demo & Display Lot.

Taking the Mystery Out of the Marine Market

06/26/2024

Categories: Personal Watercraft

The record heat wave in much of the country, plus exciting new PWC and pontoon product from OEMs including Kawasaki and BRP has seen a surge in the marine market.