News

BRANDECATION EXPANDS DEALER EDUCATION EFFORT

02/12/2025

Tags: AIMExpo, Brandecation, Learning Management System, LMS

Segway wasn’t the only AIMExpo attendee Brandecation was seeking to assist in Las Vegas.

CLOTHING FROM KÜRYAKYN? WHAT WILL THEY THINK OF NEXT?

02/12/2025

Tags: AIMExpo, Küryakyn, ProTaper, River Road, Turn 14

“Say whatever you want, just make sure you spell my name right,” is what master showman PT Barnum told the press, but did you happen to catch the show under the Turn 14 big top at AIMExpo?

THE GREEN FLAG DROPPED AT AIMEXPO THIS WEEK

02/07/2025

Tags: AIMExpo, Christy LaCurelle, KTM, MIC, Moto Morini, Royal Enfield, Segway, Suzuki, Thumpstar, Zero Motorcycles

“The opening of the show doors is always exciting on the first morning of AIMExpo,” said Christy LaCurelle, MIC President and CEO on Tuesday.

HEADS UP! KYT RACES INTO AIMEXPO

02/07/2025

Tags: AIMExpo, KYT, KYT TT REVO

KYT raced into AIMExpo this week with its all-new TT REVO full-face helmet.

AUCTION ACTION: NPA CHARITY AUCTION AT AIMExpo 2025

02/07/2025

Tags: AIMExpo, Cameron McAdoo, Cooper Webb, Eli Tomac, Jason Anderson, Justin Cooper, Kevin Schwantz, Malcolm Smith, Malcolm Smith Foundations, National Powersport Auctions, Nicky Hayden, NPA, Road 2 Recovery, Travis Pastrana, Valentino Rossi

More than 30 unique powersports items went on the auction block with proceeds going fund Road 2 Recovery and Malcolm Smith Foundation.

DISRUPTIVE THINKING: EASIER SAID THAN DONE

02/07/2025

Tags: and Alexander Smith, Chris McGee, Ross Clifford

“The simple answer is getting more handlebars into more kids’ hands, but how do we do that?”

SPEED & STRENGTH GOES OFF THE CHAIN AT AIME

02/07/2025

Tags: AIME, Off the Chain Collection, Speed and Strength

“This will be Speed and Strength’s largest launch in several years and we’re happy to be able to show it to dealers this week,” said Speed and Strength Brand Manager Brent Ash.