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09/19/2025
Senior Vice President of Government Relations Scott Schloegel hand-delivered a letter Tuesday to Under Secretary of Commerce for International Trade William Kimmitt and Under Secretary of Commerce for Industry and Security Jeffrey Kessler.

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09/19/2025
New 50% tariffs on steel and aluminum products are putting America’s entire powersports industry at risk — from the motorcycles, ATVs and side-by-sides we ride and drive, to the parts and accessories we depend on.

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09/19/2025
In a triple crown, NPA CEO Jim Woodruff is racing from a Motorcycle Industry Council Board of Directors meeting in Las Vegas held in conjunction with the SMX finale to Columbus for the National Powersports Dealer Association‘s #DealerConnect networking event in Columbus and then straight to the Powersports Finance  Summit!

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09/19/2025
Show stopping news from Parts Unlimited’s NVP as GBrakes was stopping traffic in the aisles in Milwaukee. Now the embargo has been lifted and the word is that Giocar America — formerly Galfer USA and master distributor for Galfer Spain for more than 30 years — announced the official launch of GBrakes.

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09/19/2025
After charging into the European eMoto market, Verge Motorcycles has flipped the switch and is turning on U.S. customers.

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09/19/2025
Promoting from within: Matt Heitmann — chief marketing officer for Scott USA — is moving up the ladder and going global!

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09/16/2025
We ran into Junior and his crew from Lifestyle Cycles at the Drag Specialties/Parts Unlimited NVP and he said they were all-in for the Sin City Bagger Showdown. Normally the sponsor of Harley Night at Costa Mesa Speedway, the SoCal shop is betting on Bagger Racing League for a good time this weekend.

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09/16/2025
Super Powers Mobility is bringing out high performance electric UTV and S4 attendees will be the first in the world to experience SPM’s electrifying UTV.

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09/16/2025
In the pearling industry, black pearls stand out as rare and prized for their luster and unique overtones… the same holds true for the DMS business. Blackpurl 2, a cloud-native dealership management platform engineered to drive growth for dealers has emerged from the sea of similar services.

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