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03/21/2025
With qualifiers for Loretta’s hitting high gear, MX Futures underway and the weather about to break for local tracks around the country, now is the time when the next crop of #1 plate contenders (and pretenders) show up at shops looking for sponsorships… and now Dealers have the “Answer” to becoming a sponsored rider.

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03/11/2025
Mina Hami is the newest member of the Beta Motorcycles team.

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02/26/2025
According to Austria, the ‘ORANGE BLOOD’ campaign will involve other awareness-building acts like signage, slogans, videos and visual content on network channels, social media and media partners.

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02/26/2025
Ricky Brabec made a strategic surge to 2nd overall in the Abu Dhabi Desert Challenge.

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02/25/2025
In a brief (very brief considering the complexity of the situation) PIERER Mobility claimed KTM was back on track and motorcycle production will resume in “mid-March 2025.”

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02/14/2025
Even as the checkered flag was dropping on AIMExpo, the Turn 14 team was already racing ahead with its next major powersports event activation!

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01/31/2025
Posting more than $16 million in contingency, American Honda has rolled out its updated “Red Rider Rewards” program for the 2025 season.

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01/10/2025
Sanders Still Leads, But Brabec In Striking Distance

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01/10/2025
Even though he finished 6th on Stage 5, Skyler Howes is still Top American at the Dakar Rally.

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