CATEGORIES
12/17/2025
- Categories: Street
- Tags: AIMExpo, Bagger Racing League, Bagger Racing League Build-Off, Drag Specialties, LeMans Corporation, NVP, Parts Unlimited
BRL Build-Off Coming To AIMExpo
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12/17/2025
- Categories: Street
- Tags: AIMExpo, Bagger Racing League, Battle of the Baggers, Drag Specialties, NVP
“The countdown to 2026 starts now,” announced BRL impresario Rob Buydos.
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12/15/2025
- Tags: BRP, Drag Specialties, LeMans Corp, Rob Oliva
After a 6-year stint with BRP (most recently as Dealer Development Manager for the OEM), industry veteran Rob Oliva is back with LeMans Corp. becoming the new National Sales Manager, effective December 15, 2025.
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12/12/2025
- Categories: Offroad
- Tags: Fly, FLY Fam Loyalty Program, Western Power Sports, WPS
Did you catch the launch of Western Power Sports “FlyFam” initiative?
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12/12/2025
- Tags: AIMExpo, Dealer Evolution, MIC
As Faber College founder Emil Faber so astutely noted, “Knowledge is good.” However the powersports industry education being presented at AIMExpo 2026 is even “gooder” um, more goodly.
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12/12/2025
- Tags: Honda, Kawasaki, Martin Moto, Santa Paws, Triumph, Yamaha
Dennis and the kids at Martin Moto have been very good this year! And they are celebrating this weekend with a great marketing idea courtesy of the dealership’s marketing maven Arielle Boyer.
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12/12/2025
- Tags: AIMExpo, Barkbusters, BMW, Pacific Powersports
Fair dinkum! Australian-made Barkbusters have earned a reputation for being tough enough for the outback.
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12/12/2025
Although it sounds like a sequel to Raiders of the Lost Ark, the Return of Rabaconda is more relevant to your dealership.
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12/12/2025
- Tags: AIMExpo, Eric Dew, Jon Mullinaux, Keeway America
Just in time for the impending AIMExpo trade show, Keeway America is staffing up.
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12/10/2025
Noting a renewed commitment to its Dealer Network, Harley-Davidson has announced a sweeping series of leadership and organizational changes.
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